Bachelor's degree in Marketing, Advertising, or a related field., Proven experience in media buying and planning., Strong analytical skills and proficiency in data analysis tools., Excellent communication and negotiation skills..
Key responsibilities:
Develop and execute media buying strategies across various platforms.
Analyze campaign performance and optimize media spend.
Collaborate with creative teams to ensure alignment on messaging.
Manage relationships with media vendors and negotiate contracts.
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Clients work with us on some of their most challenging problems. Beyond assets like excess inventories and unwanted real estate holdings, we provide solutions and counsel for media budget challenges, supply chain logjams, and other pain points.