Senior Product Associate

Datahash is a leading first party data platform that has evolved to become a privacy centric, smart, affordable Customer Data Platform. Datahash's low-code, no-code platform enables marketers to unlock the value of their customer data by providing safe, compliant integrations between web, app, E-commerce, CRM, Marketing Automation, Data warehouses and Ad Channel accounts. Datahash is one of the very few companies having badged partnerships with channels like Meta, Snapchat, TikTok, etc. Datahash is a thought leader on most important digital marketing topics of today, namely first party data and third party cookie deprecation.

Job Description:

As the Senior Product Associate at Datahash, you will work closely with the Senior Manager for Product Led Growth (PLG) to support the execution of product-led growth strategies and initiatives. Reporting directly to the Senior Manager, you will play a vital role in driving the success of the PLG team by assisting in the development and implementation of growth-focused product features and optimizations.

Roles and Responsibilities:

• Assist in the development and refinement of the Product Led Growth strategy in collaboration with the Senior Manager and cross-functional teams.
  
• Conduct research and analysis to identify opportunities for product-led growth and improvement.
  

• Collaborate with the Product team to prioritize feature development based on growth opportunities and user feedback.
  
• Support the development and implementation of product features aimed at driving user acquisition, activation, retention, and expansion.
  

• Work closely with the UX/UI design team to ensure that product features are optimized for user engagement and satisfaction.
  
• Conduct usability testing and gather feedback to identify areas for improvement in the user experience.
  

• Assist in the collection and analysis of user data to track key performance indicators and identify trends.
  
• Provide insights and recommendations based on data analysis to inform product decisions and optimizations.
  

• Collaborate with cross-functional teams, including Product, Partnerships, and Engineering, to ensure alignment and support for PLG initiatives.
  
• Communicate effectively with internal stakeholders to coordinate efforts and drive results.
  
  

Success Criteria:

• Successful implementation of product features and optimizations aimed at driving user acquisition, activation, retention, and expansion.
  
• Positive feedback from users regarding the usability and effectiveness of new product features.
  
• Contribution to the achievement of growth targets outlined in the PLG strategy.
  
• Effective collaboration with cross-functional teams to support PLG initiatives and drive results.
  
  

Requirements

• Should have 3-5 years of working experience.
  
• Previous experience in product management, or related roles in a product Led Growth company.
  
• Bachelor's degree in Business Administration, Marketing, Computer Science, or related field.
  
• Strong analytical skills with the ability to interpret data and derive actionable insights.
  
• Familiarity with Agile development methodologies and product management tools is a plus.
  
• Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
  
• Detail-oriented with strong organizational skills and the ability to manage multiple priorities.
  
  

Benefits