Senior Product Marketing Manager, Security
Offer summary
Qualifications:
6+ years of experience in product marketing with a focus on enterprise SaaS., Experience in small business and/or security is a plus., Strong collaboration and communication skills, thriving in cross-functional teams., Self-starter with a passion for dynamic environments and managing multiple projects..Key responsibilities:
- Create compelling narratives for security products based on market research and user stories.
- Develop engaging content to educate and raise awareness of the security portfolio.
- Design and implement go-to-market strategies for innovative security campaigns and product launches.
- Collaborate with Product Management and Design to shape and prioritize the growth roadmap.
Job description
About us
Coalition is the world's first Active Insurance provider designed to help prevent digital risk before it strikes. Founded in 2017, Coalition combines comprehensive insurance coverage and innovative cybersecurity tools to help businesses manage and mitigate potential cyberattacks.
Opportunities to make an impact with bold thinking are real—and happening daily at Coalition.
About the role
At Coalition, we’re reimagining cybersecurity by blending cutting-edge technology with cyber insurance to help small and medium-sized businesses navigate the ever-growing landscape of cyber risks. With over 90,000 policyholders, we have a unique window into the cyber risks that businesses face—allowing us to build innovative cybersecurity solutions that truly make a difference for our customers.
But here’s the thing: We need you!
We’re looking for a strategic and GSD’er, a Senior Product Marketing Manager, Security to accelerate growth in our Security business. You’ll work hand-in-hand with our Product, Marketing, and Security GTM teams to create awareness in our customer base, drive and progress leads, and launch products in our security product portfolio.Responsibilities
- Create a compelling narrative for our security products, informed by market research, user stories, and product understanding. Test and iterate on the messaging and positioning in collaboration with Product, Sales, and the rest of Marketing.
- Craft compelling content: Develop content that makes complex topics feel approachable, and educates and fosters awareness of the security portfolio, including webinars, blogs, thought leadership, web content, and product videos.
- Develop GTM strategy including innovative security campaigns that create and progress leads, drive new product launches, and maintain a steady drumbeat of product awareness and adoption.
- Lead breakthrough launches for our security portfolio including defining launch strategy, drafting key communications and assets, enabling our salesforce, all informed by industry news and critical customer insight.
- Collaborate with Product: Work closely with your partners in Product Management and Design to jointly shape and prioritize the growth roadmap, and then enable the rest of the Coalition team on what’s coming.
Skills and Qualifications
- 6+ years of experience in product marketing with a focus on enterprise SaaS.
- Small business and / or security experience is a plus— we’re all about finding someone who understands how to inspire action in our customer base.
- Self-starter with a passion for working in dynamic environments and juggling multiple projects.
- Collaboration and communication is key: You thrive in cross-functional teams, know how to align stakeholders, and bring clarity and impact to every discussion.
Compensation
Our compensation reflects the cost of labor across several US geographic markets. The US base salary for this position ranges from $140,000/year in our lowest geographic market up to $170,000/year in our highest geographic market. Consistent with applicable laws, an employee's pay within this range is based on a number of factors, which include but are not limited to relevant education, skills, job-related knowledge, qualifications, work experience, credentials, and/or geographic location. Your recruiter can share more on target salary for your location during the interview process. Coalition, Inc. reserves the right to modify this range as needed.
Perks
- 100% medical, dental and vision coverage
- Flexible PTO policy
- Annual home office stipend and WeWork access
- Mental & physical health wellness programs (One Medical, Headspace, Wellhub, and more)!
- Competitive compensation and opportunity for advancement
Why Coalition?
Work at Coalition is centered on the joint mission to Protect the Unprotected. We have built a remote-first, highly inclusive culture that welcomes people from diverse backgrounds. We trust each other to take responsibility, share ownership of outcomes, and put in the work together to protect businesses from digital risk. Coalition’s exceptional growth stems from its ability to address real-world problems for organizations of all sizes while remaining true to our founding values of character, humility, responsibility, purpose, authenticity, and inclusion.
We’re always looking for collaborative, inquisitive individuals to join #OurCoalition.
Privacy Notice
Coalition is committed to protecting your privacy and handling your personal information responsibly. We collect, use, and store personal information as necessary for the recruitment process and in compliance with applicable privacy laws and regulations in all regions where we operate. We want you to understand what personal information we collect, how we use it, and your rights regarding access, correction, and deletion of your data where applicable. Information submitted, collected, and processed as part of your application is subject to Coalition's Privacy Policy. For further details, please review our full Privacy Policy or contact us with any questions regarding how your information is handled.
Anti-Discrimination Notice
Coalition is proud to be an Equal Opportunity employer. Our policy is to provide equal employment opportunities to all individuals, without discrimination or harassment on the basis of any characteristic protected by applicable laws in each country where we operate. This commitment includes, but is not limited to, ensuring equal treatment in recruitment, selection, training, promotion, transfer, compensation, and all other aspects of employment. Coalition does not tolerate discrimination or harassment of any kind, and we are dedicated to fostering an inclusive and supportive workplace.
Accommodations
Coalition is committed to providing reasonable accommodations to qualified individuals with disabilities, including applicants and employees, in accordance with applicable laws and regulations in each country where we operate. Our policy is to support equal opportunity in the hiring process by considering qualified applicants regardless of disability or other protected characteristics, unless providing accommodation would impose an undue hardship or disproportionate burden. If you require accommodation to complete an application, interview, pre-employment testing, or participate in the selection process, please contact us at candidateaccommodations@coalitioninc.com. We also consider all qualified applicants, including those with criminal histories, in line with applicable laws and regulations in each jurisdiction.
To all potential candidates: Coalition primarily does not use third-party recruiting services. Potential candidates will only be contacted by Coalition, Inc. during the recruitment process. You can always verify any opportunity on our official careers page http://www.coalitioninc.com/careers.
To all recruitment agencies: Coalition does not accept unsolicited agency resumes. Do not forward resumes to our email alias, employees, or other physical or virtual organization locations. Coalition is not responsible for any fees related to unsolicited resumes.
Required profile
Experience
Other Skills
- Collaboration
- Communication
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