Offer summary

Qualifications:

At least 1 year of experience in Email/SMS marketing., Familiarity with Shopify for at least 2 years., Proficiency in Klaviyo or similar Email/SMS service providers., Strong analytical skills with the ability to translate data into actionable insights..

Key responsabilities:

Collaborate with designers to ensure Email/SMS campaigns align with brand guidelines.

Manage the technical setup and scheduling of Email/SMS campaigns.

Create performance reports and track campaign metrics with an ROI-focused mindset.

Optimize triggered Email/SMS flows based on customer behaviors and perform regular list maintenance.

Job description

Join a data-driven digital advertising and retention marketing firm specializing in profitable growth for B2B and B2C partners, from startups to Fortune 500 brands. With a proven track record of generating over $1B in trackable revenue, they leverage cutting-edge strategies to drive scalable, profitable growth across eCommerce, luxury, technology, finance, sports, and more. Their team thrives in a fast-paced, results-focused environment, constantly pushing the boundaries of digital marketing excellence.

We seek a creative Retention Marketing Specialist who will be the technical and analytical backbone of the company’s retention marketing pod system. Working alongside Account Managers and Designers, you'll ensure flawless execution of Email/SMS flows and campaigns while providing data-driven insights that demonstrate clear ROI to clients.

This is an incredible remote opportunity to work for a US-based company.

What You'll Do

Technical Execution:

Collaborate with designers to ensure Email/SMS designs align with strategy and brand guidelines.

Manage the technical setup and scheduling of Email/SMS campaigns in Klaviyo or other ESPs.

Implement proper list segmentation based on industry best practices and client/account manager guidance.

Oversee the approval workflow from concept to delivery.

Ensure optimal Email/SMS deliverability and inbox placement.

Analytics & Reporting:

Create comprehensive performance reports highlighting key metrics and KPIs.

Track and analyze campaign performance with an ROI-focused mindset.

Demonstrate how retention strategies increase average order value and customer lifetime value.

Present clear, actionable insights to Account Managers and clients.

Use AI tools to drive data-informed decision-making.

Flow & Campaign Management:

Set up and optimize triggered Email/SMS flows based on customer behaviors.

Schedule campaigns according to strategic calendars developed by Account Managers.

Perform regular list hygiene and maintenance.

Execute A/B tests and provide data-backed recommendations for improvements.

Continuously monitor Email/SMS performance metrics and suggest optimizations.

Team Collaboration:

Work closely with Account Managers who develop strategies and copywriting.

Partner with Designers to bring Email/SMS concepts to life.

Maintain clear communication through Slack and project management tools.

Provide technical insights during campaign planning.

Support the pod with the timely execution of all assigned tasks.

What You Need

At least 1 year of experience in Email/SMS marketing.

At least 2 years of familiarity with Shopify.

Experience with Klaviyo or similar Email/SMS service providers.

Proficiency with Figma for design collaboration.

Familiarity with AI tools for data analysis and decision making.

Strong knowledge of the Google Workspace suite.

Experience with ClickUp and Slack.

Analytically minded with an ability to translate data into actionable insights.

Detail-oriented with excellent time management and organizational skills.

Growth mindset with a passion for continuous learning and improvement.

Positive attitude and receptive to feedback.

Ability to manage multiple client accounts simultaneously.

Salary & Perks

Competitive Salary.

This is a full-time, long-term position.

The position is immediately available and requires entering into an independent contractor agreement.

Work from home.

Monday through Friday, 9:00 am - 5:00 pm CST .

Additional Perks.

The next step will take you to an application form that requires you to answer some questions and upload your resume in English. Please answer completely so that we can get to know you better.

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