Digital Marketing & Thought Leadership Expert (m/f/d)

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Full Remote
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Offer summary

Qualifications:

Completed studies in marketing, communication, media or a comparable qualification., Approximately 2 years of relevant professional experience in digital marketing, preferably in a B2B environment., Basic knowledge of SEO/SEA and familiarity with content management and web analysis tools., Strong communication skills, creativity, and a structured working style..

Key responsabilities:

  • Conceive and implement social media campaigns and digital ads to enhance brand awareness.
  • Develop, test, and optimize digital content to boost reach and performance.
  • Manage projects in digital marketing, focusing on SEO and SEA strategies for improved visibility.
  • Oversee administrative tasks and performance analysis of all digital channels, including the corporate website.

Aareon Group logo
Aareon Group Large https://www.aareon.com/
1001 - 5000 Employees
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Job description

Aareon is the leading provider of SaaS solutions for the European property industry. With our software, we digitise and connect the industry and support our clients in optimising processes and acting more sustainably. Our solutions address the major challenges of our time: climate change, housing shortage and skills shortage.

We value a working environment in which diversity and flexibility are appreciated, cooperation in partnership and mutual support in the team are a matter of course and learning is perceived as an opportunity.

Become part of our international team! Become part of #OneAareon! We are looking forward to meeting YOU!

Your Tasks:

  • Social Media Campaigns: Conception and implementation of social media campaigns and digital ads to increase reach, engagement, and brand awareness

  • Content Creation: Development, testing, and optimization of digital content aimed at boosting reach and improving performance

  • SEO & SEA: Project management in digital marketing, including the implementation of SEO and SEA strategies to enhance search engine visibility

  • Performance Marketing: Implementation of measures for sustainable lead generation and customer acquisition

  • Project Management: Administrative oversight and performance analysis of all digital channels, including the corporate website and customer portal

  • Service provider management: Budget responsibility and coordination of external service providers and agencies, including contract management and performance monitoring

  • Event Management: Planning, coordination, and on-site supervision of various events to ensure smooth execution and optimal brand representation

Your Profile:

  • Completed studies in marketing, communication, media or a comparable qualification

  • First relevant professional experience (approx. 2 years) in digital marketing, ideally in a B2B environment

  • Basic knowledge of SEO/SEA as well as common content management and web analysis tools

  • Creativity, initiative and a structured way of working

  • Strong communication skills and team spirit

  • Very good knowledge of German and good knowledge of English

Our Benefits:

  • 30 days’ vacation and days off on December 24 and 31

  • Work-life balance through flexible and mobile working

  • Future-oriented workplace in the growth segment of IT solutions on a stable foundation

  • Room for personal development through individual further training

We welcome everyone - regardless of gender, origin, age, disability or other characteristics. We are committed to equal opportunities and value diversity. We look forward to getting to know you!

Required profile

Experience

Spoken language(s):
GermanEnglish
Check out the description to know which languages are mandatory.

Other Skills

  • Creativity
  • Team Motivation
  • Communication

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