Offer summary

Qualifications:

3+ years of experience in consumer research or brand strategy., Proven ability to analyze unstructured data from social media and online reviews., Strong synthesis and storytelling skills for creating strategic narratives., Excellent written communication and organizational skills..

Key responsabilities:

Lead rapid research sprints on niche topics to uncover consumer behavior.

Monitor conversations across various platforms to identify sentiment and trends.

Synthesize findings into clear reports that provide strategic insights.

Collaborate with team members to translate research into actionable recommendations.

Job description

About the Role:

Are you endlessly curious about how people think, feel, and talk online? Do you thrive in fast-paced environments where every day brings a new topic to dive into—from gut health to gaming trends to sustainable soda brands?

We’re looking for a Brand Intelligence Analyst to join our dynamic research team. You’ll help power our fast-turnaround “Get Smart On” projects—deep-dive research sprints that uncover cultural context, consumer sentiment, and online buzz around emerging topics and brands.

This is not your average desk research job. You’ll be scanning Reddit threads, picking apart product reviews, and analyzing YouTube comments to extract real, human insight—then crafting it into sharp, compelling stories that guide high-stakes investment and strategy decisions.

Perks & Setup:

💰 Competitive Salary – We believe in recognizing and rewarding top talent.
🌴 Paid Time Off & Holidays – We encourage work-life balance and make time for rest.
🏥 Health Card – For your peace of mind and well-being.
🎉 Anniversary Bonuses – We celebrate milestones with you.
🌍 Fully Remote – Work from anywhere that inspires you.
🤝 Collaborative Culture – Join a sharp, supportive team of thinkers and doers.
🚀 Impactful Work – Help shape investment and brand strategies with real consumer insight.

What You’ll Do:

Lead rapid research sprints on niche topics and categories, uncovering how consumers talk, feel, and behave.
Monitor and interpret conversations across Reddit, forums, reviews, and social platforms to spot signals and sentiment.
Evaluate early-stage or subscale brands—especially when data is scarce—by making sense of qualitative, unstructured info.
Synthesize your findings into clear, punchy reports or decks that go beyond “what’s out there” and get to the why.
Collaborate with strategists and insights leads to translate research into strategic recommendations.
Occasionally support light survey design and basic data interpretation.

Who You Are:

🧠 Naturally Curious – You’re the person who always has 12 tabs open, chasing a question until you land on something real.
✍️ Story-Driven – You turn scattered insights into clear, engaging narratives that others want to read.
🔍 Detail-Oriented – You document your sources, organize your thinking, and can work independently without dropping a thread.
🌎 Culturally In-Tune – You understand U.S. consumer behavior and online culture, and can adapt to a wide range of topics.
🖥️ Digitally Native – You’re fluent in internet behavior, trends, and how people express themselves online.

Qualifications:

✅ 3+ years of relevant experience in consumer research, digital ethnography, market intelligence, cultural insight, or brand strategy.
✅ Proven ability to analyze unstructured data from social platforms, forums, and online reviews.
✅ Strong synthesis and storytelling skills—turning scattered content into clear, strategic narratives.
✅ Excellent written communication and organizational skills.
✅ Comfort working independently in a fast-paced, remote environment.

Bonus Points For:

Light data/survey skills (e.g., using Google Sheets or Typeform).
Experience with tools like Miro, Slack, Google Slides.
Background in fields like anthropology, psychology, media studies, or market research.
Previous work in consumer insights, brand strategy, or digital ethnography.

Required profile