BeiGene, Ltd. has proposed to change its name to BeOne Medicines Ltd. The new name is subject to shareholder approval and, once approved, use of the name will be phased in over 2025. There may be instances where “BeiGene” or “BeOne” are used to describe the company during this transition period. BeOne continues to grow at a rapid pace with challenging and exciting opportunities for experienced professionals. When considering candidates, we look for scientific and business professionals who are highly motivated, collaborative, and most importantly, share our passionate interest in fighting cancer.
General Description:
Reporting to the Head of Europe, the Senior Director Operations Hematology Europe is responsible for the overall P&L of the Hematology Franchise at European level. This role ensures the successful execution of the Global strategy by driving market expansion, enhancing product awareness, and increasing market share across European countries.
The Senior Director Operations Hematology Europe drives strategic brand promotion efforts, complements and implements tailored promotional activities - building on global branding and product positioning - where necessary, and leverage various channels to achieve sales targets.
This position will partner very closely with the Global product teams and requires strong leadership, cross-functional collaboration, and a deep understanding of the hematology landscape to optimize commercial performance across Europe.
Essential Functions of the job:
Provide strategic leadership for Hematology in Europe, overseeing commercial strategies, serving as the European commercial voice at global forums with a focus on early assets (GPT, Executive/Senior Leadership)
Oversee implementation and execution of Hematology strategies and launch planning in European markets, focusing on market share expansion and maximizing brand value.
Lead Europe Cross Functional and Cross -Regional Brand Team to support insight generation of brand drivers and barriers, assess performance, analyze market trends, competitive landscape, contribute to develop both proactive and responsive strategies/messages where there are identified gaps and deliver continued brand growth in Europe
Facilitate and Integrate input from market access, medical affairs, and major European markets to shape commercial feedback on CDP and TPP and disease area strategies across Heme Portfolio and represent this at Global Forums
Lead key annual process for European Brand Plan / tactics. Support and coordinate the Annual Operating Plan (AOP) and Long-Range Planning (LRP) processes
In partnership with Global Operations Business Analytics, analyze market research data and customer insights to identify growth opportunities and optimize marketing efforts in Europe
Oversee implementation and execution of lifecycle strategies in European markets and ensure integration of European input into global launch planning.
Execute Europe core content materials for Hematology (i.e., positioning, strategy, messaging, etc.). Drive expectations for materials use and monitor adaptation.
Deliver, in collaboration with Global functions, on key European Congresses such as EHA, ICML, ESH etc. including congress strategy, booth design and development, booth content
Maintain strong relationships with both internal colleagues and external customers to address market opportunities.
Engage with European KOLs to refine commercial approach, and address barriers to adoption
Supervisory Responsibilities:
Indirect leadership of the Country commercial franchise teams.
Experience Required:
Education Required:
Undergraduate degree required, MBA and/or post graduate preferred.
Computer Skills: PC, including MS Office Suite
Travel: 30-50%
BeiGene Global Competencies
When we exhibit our values of Patients First, Collaborative Spirit, Bold Ingenuity and Driving Excellence, through our twelve global competencies below, we help get more affordable medicines to more patients around the world.
Fosters Teamwork
Provides and Solicits Honest and Actionable Feedback
Self-Awareness
Acts Inclusively
Demonstrates Initiative
Entrepreneurial Mindset
Continuous Learning
Embraces Change
Results-Oriented
Analytical Thinking/Data Analysis
Financial Excellence
Communicates with Clarity
Global Competencies
When we exhibit our values of Patients First, Driving Excellence, Bold Ingenuity, and Collaborative Spirit, through our twelve global competencies below, we help get more affordable medicines to more patients around the world.
We are proud to be an equal opportunity employer and we value diversity. BeOne does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, merit, and business need.
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