Offer summary

Qualifications:

Bachelor’s degree in business administration, Economics, Statistics or a related field (Master’s degree preferred)., Minimum of 5 years of proven experience in market research and business analysis, preferably in a multinational or regional company., Experience in the Utilities Industry with a track record in conducting market analysis and providing strategic insights., Proficiency in data analysis tools and excellent written and verbal communication skills..

Key responsabilities:

Conduct primary and secondary research to gather data on market trends, customer preferences, and competitor activities.

Monitor and analyze competitor strategies and create detailed reports on competitor SWOT.

Synthesize complex data into clear actionable insights and prepare reports, presentations, and dashboards for senior management.

Collaborate with Marketing, sales, product development, and finance teams to ensure alignment of strategies with market conditions.

Job description

Internal Job Title: Global Market Intelligence and Analysis Manager

Business: Lucy Electric (EMS)

Location: Remote, UK (with occasional visits to Lucy Electric Headquarters in Thame, Oxfordshire)

Job Reference No: 3986

Job Purpose:

The Market Intelligence and Analysis Manager will join our dynamic Lucy Electric Marketing team and will report directly to the Marketing Director. In this role you will play a critical role in performing comprehensive market intelligence, including country and segment level, analysis to create market intelligence base foundation to inform strategic decision making and product and sales planning.

Business Overview:

Lucy Electric is an international leader in intelligent secondary power distribution products and solutions, with features such as remote operation and monitoring. Linking energy generation to consumption, the business specialises in high-performance medium and low-voltage switchgear for utility, industrial and commercial applications.

Key Job Requirements:

The role holder will be able to evidence the ability to conduct market research, analyse competitor strategies, gather customer insights, follow regulatory changes, oversee framework, monitor industry trends, benchmark against competitors, and collaborate across departments to derive actionable insights to inform strategic decisions.

This individual needs to have broad experience in working with multi-functional and matrix relationships to operate efficiently across Lucy Electric.

The individual will have a willingness to travel to other Lucy sites or customers, as required.

Job Dimensions:

The role can be based either as Hybrid working or remotely with visits to Lucy Electric’s regional headquarters in Thame, Oxfordshire as per business need.

As a Market Intelligence Specialist, you will work closely with the Future Networks team and the globally dispersed regional Marketing and Sales Teams.

Key Accountabilities:

Market Research and Analysis

Conduct primary and secondary research to gather data on market trends, customer preferences and competitor activities.
Gather internal industry intelligence and synthesize it
Analyse market data to identify opportunities, threats and areas for growth.
Identify key market indicators, track them and communicate to key stake holders.

Competitor Analysis

Monitor and analyse competitor strategies, product and market positioning.
Create detailed reports on competitor SWOT
Provide insights into competitive dynamics and potential impacts on the organisation.

Customer Insights

Conduct surveys and interviews to gather direct customer feedback
Segment customers to different key target groups and design strategies accordingly

Data interpretation and reporting

Synthesize complex data into clear actionable insights and recommendations
Prepare detailed reports, presentations, and dashboards for senior management
Present finding and strategic recommendations to stakeholders, often in collaboration with other departments
Monitor regulatory environment & industry trends Report on industry developments, including technological advancements, regulatory changes and economic factors. Derive actionable insights where possible.
Evaluate the impact on the organisation and its markets

Competitive Benchmarking

Establish benchmarks against key competitors and monitor performance relative to these benchmarks.
Use benchmarking data to recommend areas of improvement or investment

Collaboration and Communication

Strong finding reporting and presentational skills.
Ability to create right teams for a specific strategic exercise and lead the activity to derive desired results
Market intelligence capture, process creation and standardisation. Best practice identification and adoption.
Work closely with Marketing, sales, product development and finance tams to ensure alignment of strategies with market conditions.
Communicate findings and recommendations effectively across the organization

Qualifications, Knowledge, And Experience

Key Experiences and Education:

Experience in Utilities Industry and proven track record in conducting market analysis and providing strategic insights.
Knowledge of market research methodologies and techniques.
Bachelor’s degree in business administration, Economics, Statistics or a related field (Master’s degree preferred).
Minimum of 5 years of proven experience in market research, business analysis preferably in a multinational or regional company.
Languages: Required: English

Skills:

Data collection and analysis
Market research and analysis
Customer and Market analysis
Proficiency in data analysis tools
Excellent written and verbal communication skills, with strong ability to present data-driven insights
Good analytical and problem-solving skills

Behavioural Competencies: