Offer summary

Qualifications:

Minimum 5 years of experience in email marketing or a similar role., Proficient in HTML and CSS for email template customization., Strong analytical skills for data interpretation and decision-making., Bachelor's degree in Marketing, Communications, or a related field..

Key responsibilities:

Develop and implement email marketing strategies to drive engagement and retention.

Create and manage email marketing campaigns, including content creation and scheduling.

Design and optimize visually appealing email templates.

Conduct A/B testing and analyze campaign performance for continuous improvement.

Job description

Job Summary:
As an Email Marketing Specialist at Creative Chaos, you will be responsible for developing and executing effective email marketing campaigns to engage our target audience and drive conversions. You will work closely with our digital marketing team to create compelling email content, design visually appealing templates, and monitor campaign performance.

Job Duties and Responsibilities:

Develop and implement email marketing strategies to drive engagement and retention
Create and manage email marketing campaigns, including content creation, segmentation, scheduling, and delivery
Design and optimize visually appealing email templates
Manage and maintain the email marketing database
Conduct A/B testing and analyze campaign performance to continuously improve email effectiveness
Collaborate with cross-functional teams to ensure email campaigns are aligned with marketing objectives
Monitor industry trends and best practices to stay up-to-date with email marketing innovations
Ensure compliance with email marketing regulations and best practices

Requirements

Minimum 5 years of proven experience as an Email Marketing Specialist or similar role
Hands-on experience with email marketing platforms and tools
Proficient in HTML and CSS for email template customization
Strong analytical skills with the ability to interpret data and make data-driven decisions
Excellent copywriting and editing skills
Attention to detail and ability to meet strict deadlines
Knowledge of email deliverability best practices
Experience with A/B testing and campaign optimization
Strong communication and collaboration skills
Understanding of GDPR and CAN-SPAM regulations
Bachelor's degree in Marketing, Communications, or a related field