Offer summary

Qualifications:

5+ years of experience in digital marketing, preferably in financial services., Proven copywriting expertise with a focus on executive-level content., Relevant qualification in Marketing, Digital Strategy, Copywriting, or Communications preferred., Strong understanding of digital marketing trends and audience engagement..

Key responsabilities:

Develop and implement data-driven digital marketing strategies to enhance brand presence.

Design and execute targeted campaigns for exclusive clientele and high-level decision-makers.

Craft compelling, high-quality content and manage SEO & SEM efforts.

Track and analyze marketing performance to provide data-backed insights and recommendations.

Job description

This is a remote position.

We are seeking an experienced Remote Digital Marketing Specialist on a part-time basis, to support high-impact marketing initiatives targeting exclusive clientele, including corporate executives and institutional investors within the financial services industry. This project-based role requires a strategic thinker with strong copywriting expertise, a deep understanding of digital marketing trends, audience engagement, and lead generation within the high-level client attraction space.

Key Responsibilities

Strategic Planning & Execution: Develop and implement data-driven digital marketing strategies to enhance brand presence and client engagement.
Targeted Campaigns: Design and execute highly effective campaigns tailored for exclusive clientele and high-level decision-makers.
Copywriting & Content Creation: Craft compelling, high-quality content.
SEO & SEM Management: Optimise digital assets for search engines and manage paid media campaigns for maximum visibility and lead conversion.
Social Media Strategy: Oversee social media efforts, particularly on LinkedIn and Twitter, to engage exclusive clientele and enhance brand credibility.
Analytics & Reporting: Track, measure, and analyse marketing performance to provide data-backed insights and recommendations.

Requirements

Experience: 5+ years in digital marketing, preferably within financial services
Copywriting Expertise: Proven experience in crafting compelling, executive-level content that resonates with exclusive clientele and builds trust.
Consultative Approach: Self-starter with the ability to work independently and deliver results within tight deadlines.
Education: Relevant qualification in Marketing, Digital Strategy, Copywriting, or Communications preferred.