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Senior Product Marketer

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Full Remote
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Offer summary

Qualifications:

3+ years in product marketing, preferably in SaaS, tech, e-commerce, or events., Bachelor’s degree in marketing, business, or a related field; MBA preferred., Proven success in launching and scaling products and driving revenue growth., Strong leadership and communication skills with a collaborative approach..

Key responsabilities:

  • Develop and execute go-to-market plans for new product launches and feature updates.
  • Craft clear messaging that communicates the unique value of products to target audiences.
  • Build strong relationships with customers to capture testimonials and feedback for product development.
  • Lead and mentor the product marketing team, fostering a culture of innovation and collaboration.

Eventeny logo
Eventeny https://eventeny.com
11 - 50 Employees
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Job description

About The Team

Eventeny was founded on the belief that managing large-scale events with hundreds of exhibitors, vendors, sponsors, and volunteers should not be stressful and burdensome. Our mission is to remove event organizers from being the 5th most stressful job in the world. That's why we built Eventeny and continue to work every day on the biggest problems in the event industry. We don't just dream it, we build it. Today, Eventeny serves more than 18,000 large festivals and conventions worldwide.

Our customers come from all walks of life, and so do we. We hire great people from a wide variety of backgrounds, not just because it’s the right thing to do, but because it makes our company stronger. We don’t think we should have to advertise that we’re LGBTQIA+, neurodivergent, and disability friendly, or that we put our employees mental and physical health before everything else, but we do, because it’s not the norm for most companies (yet!).

We’re a diverse, inclusive, and welcoming team of individuals who thrive in a fast-paced and ever-changing environment. Our team works closely together to brainstorm and improve our processes and the customer experience every single day. We prioritize our work based on what's best for our customers, not what’s going to make us the most money.

If you share our values and our enthusiasm for events, you will find a home at Eventeny.

Eventeny is proud to be an equal-opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristics. Eventeny considers qualified applicants with criminal histories consistent with applicable federal, state, and local law. Eventeny is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at cooljobs@eventeny.com.

Overview

We’re on the hunt for a Senior Product Marketer to elevate our brand, product, and customer experiences to new heights. In this leadership role, you’ll take the reins of our product marketing division, driving strategy, execution, and innovation by collaborating cross-functionally with product, customer, and sales teams. You’ll be responsible for crafting magic moments that resonate with our audience, building brand recognition, and fostering unwavering loyalty.

Here’s What You’ll Do

  • Go-to-Market Strategy: Develop and execute go-to-market plans for new product launches and feature updates, ensuring alignment across teams.
  • Positioning & Messaging: Craft clear and compelling messaging that communicates the unique value of our products to target audiences.
  • Customer Enablement: Partner with the customer team to develop collateral, including case studies, FAQs, and training materials, to drive engagement.
  • Customer Advocacy: Build strong relationships with customers to capture testimonials and feedback to inform product development and marketing efforts.
  • Content Creation: Develop and execute creative strategies with high-quality marketing assets to build memorable brand experiences and customer touchpoints that inspire loyalty and advocacy through magic moments.
  • Performance Tracking: Establish and monitor KPIs to assess product marketing effectiveness, iterating on strategies to optimize results.
  • Market Intelligence: Lead market research to understand customer needs, market trends, and the competitive landscape, translating insights into actionable strategies.
  • Leadership & Ownership: Lead and mentor the product marketing team, fostering a culture of innovation, collaboration, and growth. Take full ownership of the product marketing division, from strategic planning to execution and outcomes.
  • Stay up-to-date with industry trends and best practices in product design. Share resources and training opportunities with team members to encourage skill development and expansion.
  • Occasionally travel to conferences and events to support Eventeny’s growth.

Experience & Qualification

Here’s what we are looking for

  • 3+ years in product marketing, preferably in [industry/sector, e.g., SaaS, tech, e-commerce, events].
  • Bachelor’s degree in marketing, business, or a related field (MBA preferred but not required).
  • Proven success in launching and scaling products, driving adoption, and influencing revenue growth.
  • Experience collaborating with cross-functional teams in product, marketing, customer success, and sales.
  • U.S. work authorization is required. This role is not available for sponsorship.

Skills

  • Has a strong foundational understanding of SEO at scale.
  • Proficient in tools such as Adobe CC, Figma, Google Analytics, Google Search Console, and HubSpot.
  • Strong strategic thinking with the ability to translate complex ideas into clear, actionable plans.
  • Strong leadership skills with a collaborative and inspiring approach, including the ability to mentor and grow team members.
  • Exceptional communication and storytelling skills, with a knack for crafting persuasive narratives.
  • Exceptional project management abilities, ensuring timely delivery of initiatives, effective resource allocation, and cross-functional coordination.
  • Analytical mindset with experience measuring ROI and campaign effectiveness.
  • Creative problem-solving skills and the ability to thrive in a fast-paced start-up environment.
  • Possesses a growth mindset & is hypothesis-driven.
  • Genuinely interested in the event industry and new technologies.
  • Passion for Eventeny’s mission and the impact we can have on the world!

To be considered for this position, you must include your portfolio, website, or other samples of work demonstrating end-to-end product marketing experience.

Benefits Of Working For Us

  • Flexible schedule – work around your life and your needs; we don’t count your hours.
  • Unlimited Paid Time Off – yes, really!*
  • Fully remote.
  • Comprehensive health insurance.*
  • Vision and dental insurance.*
  • Group life Insurance.*
  • Quarterly employee bonuses.*
  • 401K retirement plan.*
  • Yearly company retreat.*
  • Potential for customer event access.
  • Company provided laptop and general office supplies.
  • Benefits available for full-time employees only.

Compensation

This is a full-time position with a competitive annual base salary between $70,000 - $80,000. The final offer will be determined by multiple factors, including candidate experience and expertise. This is a remote position.

The Pay Range For This Role Is

70,000 - 80,000 USD per year(United States)

Required profile

Experience

Spoken language(s):
English
Check out the description to know which languages are mandatory.

Other Skills

  • Leadership
  • Analytical Skills
  • Strategic Thinking
  • Growth Mindedness
  • Problem Solving
  • Creativity
  • Teamwork
  • Communication

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