Marketing Intern

We are posting this role on behalf of our client. You will be able to see more details about the hiring company once you start your application.

Our client is seeking an enthusiastic and detail-oriented Marketing Intern to assist the Marketing Coordinator and other team members in executing a range of initiatives. This role offers an excellent opportunity to gain practical experience in marketing strategy, brand management, CRM data handling, and content creation within a professional services environment.

The ideal candidate will bring creativity, initiative, and an eagerness to learn while supporting efforts to enhance the firm's presence across digital platforms and client-facing engagements.

Key Responsibilities

Content Development and Branding

• Assist in creating, updating, and refining marketing materials such as newsletters, brochures, PowerPoint presentations, and client-facing collateral.
• Support the preparation of visually compelling content using Canva and PowerPoint, leveraging AI tools for enhanced productivity.
• Contribute to the development of digital brochures using Foleon and maintain consistency with the firm’s branding guidelines.
• Collaborate with the team to refresh website content and conduct regular testing to ensure optimal performance.

Award and Recognition Management

• Research and identify relevant legal and industry awards for submission.
• Help prepare award applications, including compiling data, drafting responses, and tracking submission deadlines.

Event Planning and Coordination

• Assist in planning and executing firm-hosted events, including webinars, seminars, and client networking opportunities.
• Coordinate event logistics, assist with attendee registration, and support post-event follow-ups to evaluate success.

Digital Marketing and Social Media

• Contribute to managing our clien’s social media platforms, including creating and scheduling posts on LinkedIn, Twitter, and Instagram.
• Conduct market research to identify trends and propose innovative social media campaigns.
• Assist in monitoring and analyzing website analytics to measure engagement and recommend optimizations.

CRM Data Entry and Maintenance

• Support the implementation and setup of the firm’s new Customer Relationship Management (CRM) system, scheduled for installation in Q1 2025 and launch in Q2 2025.
• Input new client information, update existing records, and ensure data accuracy.
• Regularly validate and clean data to support marketing campaigns and client outreach efforts.

Marketing Assistance

• Work closely with the Marketing Coordinator (Jennifer) to support ongoing marketing initiatives and campaigns.
• Assist in creating marketing materials using tools like Canva and MSFT AI for enhanced visual appeal.
• Collaborate on social media content, Foleon brochures, and website updates to ensure consistency and quality.

Administrative and Organizational Support

• Maintain and update marketing databases, including client contact information, event attendance records, and campaign performance metrics.
• Organize and archive marketing materials for easy access and future reference.
• Provide general administrative support to the marketing team as needed.

Qualifications

Educational Background

• Currently pursuing an undergraduate or graduate degree in Marketing, Communications, Graphic Design, Business, or a related field.

Technical Skills

• Basic understanding of marketing principles and tools.
• Proficiency in graphic design tools such as Canva and Adobe Creative Suite (Photoshop, Illustrator, InDesign) is a plus.
• Familiarity with CRM systems and/or willingness to learn CRM processes is a plus.
• Experience with email marketing platforms (e.g., Constant Contact) and content management systems (e.g., WordPress) is a plus.
• Proficiency in Microsoft Office Suite (Word, Outlook, Excel, PowerPoint) is required.

Personal Attributes

• Strong written and verbal communication skills, with the ability to tailor messages for diverse audiences.
• Highly organized and detail-oriented, with the ability to manage multiple projects simultaneously.
• A proactive and resourceful problem solver.
• Team-oriented with a collaborative mindset and willingness to learn.

What We Offer

• Hands-on learning experience in a professional services marketing environment.
• Mentorship from experienced marketing professionals and exposure to innovative tools and processes.
• Flexible scheduling to accommodate academic commitments.
• Opportunities to network with industry professionals and gain exposure to the legal sector.
• Potential for long-term growth and opportunities within the firm.

Hourly compensation during the internship: $15-$30.