Offer summary

Qualifications:

5+ years of experience in copywriting and creative direction, preferably in an agency or studio setting., Exceptional writing skills with a proven track record in social video advertising and content creation for global brands., Strong presentation skills to effectively communicate and sell creative ideas to clients., Ability to stay current with social trends and adapt copy to align with brand voice and campaign goals..

Key responsabilities:

Craft and execute social media campaigns with a focus on narrative storytelling and impactful copy.

Conceptualize new social ideas and activations to pitch to clients and drive new business.

Provide actionable direction on copy and messaging, ensuring clarity and alignment with brand guidelines.

Present creative concepts and oversee copywriting for social shoots, ensuring the tone aligns with the campaign's vision.

Job description

This is a remote position.

The Role

Newfangled Studios is a Creative Production Agency crafting social-first, digitally native campaigns for some of the world’s most celebrated brands. We’re searching for an enthusiastic ACD/Copywriter to shape the voice and narrative of our client’s campaigns. As a member of our social studio, you’ll craft and execute campaigns that inspire the creative team at large, deliver on goals, and keep our clients excited to come back for more. Most importantly, you’ll help us do work that delivers on the four points of the Newfangled North Star ; Creativity and Innovation, Business Results, Respect & Inclusion, and Forward Progress.

While Newfangled Studios is a fully remote team, we are giving preference to candidates in Boston/NYC metro and surrounding areas for this role.

Requirements

About You:

You’re a storyteller at heart, with the ability to inspire and excite the teams you work with through your creative vision and captivating words.
You’re an exceptional writer, capable of producing creative examples to set the bar high for the team.
You have extensive experience in copywriting for social video advertising and content creation for global brands.
You’re a confident presenter, with the ability to sell through big ideas and make the client feel excited about the narrative direction.
You have at least 5 years experience in an agency or studio setting.
You have a proven track record of delivering effective and engaging social campaigns through compelling copy. You’re on top of social trends and language nuances, and how best to use them to tell brand stories that move the needle for our clients.
You’re able to think big picture about a social campaign, always ensuring that every piece of copy ladders up to the campaign’s platform or big idea.
You’re passionate about social and language, and love to brainstorm big ideas that push the boundaries of storytelling.
You excel at taking a big idea and translating it into a cohesive narrative across many social assets and channels.
You’re not intimidated by fast paced industry changes in trends and technology. You are excited about new and creative ways to provide value to brands in a post-covid, Gen-AI world.

What You’ll Do

Social-focused Copywriting & Creative Direction

You will work closely with our clients and staff to craft hypercurrent and memorable social media campaigns with a strong focus on conceptual, narrative storytelling and impactful copy.
You will conceptualize net-new social ideas and activations in order to pitch new business
You will have mastery of the copywriting and voice best practices for advertising on the following platforms: Meta, Snapchat, TikTok, Linkedin, Pinterest and X.
You will stay abreast of culture and social trends in order to make our work current and effective.
You will reimagine our clients’ above the line campaigns in order to build them into a library of assets with social-first copy that hit all best practices
You will give actionable direction on copy and messaging, ensuring everyone is clear on their next steps.
You will confidently present creative concepts and copy directions to clients, ensuring they understand and are excited about the narrative vision.
You will write copy for and also oversee the copywriting and messaging for social & creator shoots, ensuring the tone aligns with the campaign's vision.
When applicable, you will provide constructive feedback to freelance and staff copywriters, pushing them to create their best work while maintaining a positive and collaborative environment.
You will know and understand our clients’ brand and tone of voice and be able to give clear feedback on how to align copy with brand guidelines.
You will consistently push our team to deliver their best creative, ensuring that our work is always innovative and the copy is always impactful.
You will be hands on with the work; rolling up your sleeves to get the copy over the finish line along with the team.