YOUR RESPONSIBILITIES
- You are part of the influencer marketing team.
- You identify, evaluate and acquire potential new brand ambassadors for our brand both in the DACH region and globally, take on budget negotiations and maintain (long-term) collaborations and relationships with our influencers.
- You create detailed campaign reports based on relevant KPIs, identify optimization potential and ensure appropriate knowledge management.
- You drive influencer marketing as a performance channel and help ensure that we continue to record growing numbers of new customers.
- You question existing structures and processes and bring in new ideas on how we can further improve our influencer marketing.
- You continuously observe and analyse the industry and bring in new approaches.