Software Developer Back-End (Marketing Tracking)

Responsibilities

Component Decoupling:

• Design and implement scalable and maintainable microservices architecture.

• Ensure smooth transition and integration of decoupled components.

• Analyze the existing PHP monolith to identify [Customer Acquisition]-related components and refactor into microservices.

Development and Integration:

• Develop and maintain tracking functionalities for various events (e.g., product views, order completions, referral tracking).

• Create and maintain Composer PHP package(s), ensuring proper versioning.

• Integrate with third-party services such as Google and Facebook, as well as others, including affiliate networks, for audience management and conversion tracking.

Optimization and Performance:

• Implement efficient queue and worker systems for processing tracking data

• Optimize code for performance, scalability, and reliability.

• Conduct regular performance audits and implement necessary improvements

Collaboration and Documentation:

• Work closely with the development team, QA engineers, data analysts, and marketing teams

• Create and maintain comprehensive documentation for all developed systems and processes

Maintenance and Support:

• Monitor and troubleshoot issues related to tracking systems

• Provide timely support for critical tracking-related issues

• Implement updates and patches to ensure system reliability and security.

Technical Skills

• Strong proficiency in PHP frameworks (e.g., Laravel, Symfony).

• Extensive experience with both monolithic and microservices architectures.

• Proficiency in creating and maintaining Composer packages.

• Strong understanding of RESTful APIs and web services.

• Experience with queue systems (e.g., RabbitMQ, Apache Kafka).

• Familiarity with tracking pixels, conversion tracking, and marketing analytics.

• Knowledge of database systems (e.g., MySQL, PostgreSQL, ElasticSearch, ClickHouse)

• Knowledge and experience with Go Lang is an advantage, but not mandatory

Soft Skills

• Strong problem-solving skills and attention to detail.

• Good communication and teamwork abilities.

• Attention to detail and commitment to code quality.

• Ability to adapt to changing requirements and technologies.

Nice to have

• Familiarity with marketing technologies and tracking systems is highly desirable

• Experience with e-commerce platforms is a plus