Creative Strategist

EyeCarePro is a leading digital marketing agency specializing in eye care professionals. We are dedicated to crafting impactful strategies that drive success for our clients. Join our dynamic, forward-thinking team, where creativity, strategy, and innovation come together to deliver outstanding results. We thrive in a fast-paced environment and are looking for a creative visionary who can bring fresh ideas, strategic thinking, and exceptional design skills to our growing team.

Why Join Us?

• Be part of a fast-growing digital marketing agency with a strong industry presence.
• Work in a collaborative and innovative environment that values fresh ideas.
• Gain exposure to diverse projects, from branding to web design and marketing campaigns.
• Remote work with a flexible and supportive team.
• Career growth opportunities and continuous learning through industry best practices and AI-driven design solutions.

Key Responsibilities:

Creative Strategy & Design

• Develop creative concepts for digital and traditional marketing campaigns.
• Create visually appealing websites, PPC landing pages, and branding elements with a mobile-first approach.
• Design engaging marketing materials, including brochures, social media graphics, email campaigns, and trade show displays.
• Collaborate with the Creative Director, web design, and marketing teams to align creative strategies with business goals.
• Optimize user experience (UX) and site navigation to enhance engagement and conversions.
• Source and integrate high-quality images and visual elements to elevate digital and print materials.

Brand & Marketing Execution

• Ensure consistency in brand identity, color theory, and design systems across all platforms.
• Conduct research on market trends and competitors to inform design decisions.
• Independently manage time and workload to meet project deadlines effectively.
• Present creative concepts and refine briefs based on client and stakeholder feedback.

Continuous Learning & Innovation

• Stay updated on emerging design technologies, industry best practices, and AI-driven tools.
• Explore innovative design techniques to enhance marketing effectiveness.

Job Requirements:

• 5+ years of experience in design and marketing strategy.
• Strong proficiency in Photoshop, Illustrator, and WordPress (Figma experience is a plus).
• A Bachelors degree in Graphic Design, Marketing, or a related field (or equivalent experience).
• Passion for user-centered design and a strategic approach to problem-solving.
• Experience in the Optical or Aesthetics industry is a plus.
• Ability to work EST hours (Monday to Friday, 9 AM 5 PM EST).

Position Details:

• Full-time, remote role.
• Portfolio required for consideration.
• If you don't hear from us within two weeks, please consider your application unsuccessful.