Head of Marketing [Crypto]

About Us:
We are an innovative iGaming company launching a cutting-edge Crypto Casino Project. Our team of 1,300+ professionals spans the globe, delivering successful projects across Tier 1–3 markets. We are looking for an experienced Head of Marketing to lead the development and execution of a comprehensive marketing strategy aimed at driving customer acquisition, retention, and brand positioning in the rapidly growing crypto casino market.

What Experience Is Important to Us:

• 7+ years in marketing, including 5+ years in leadership roles.

• Proven experience in the online gambling or fintech industries.

• Expertise in digital marketing (SEO, SEM, SMM, email marketing, affiliate marketing).

• Strong track record in creating customer acquisition and retention strategies.

• Proficiency with data analytics tools to drive decisions based on performance metrics.

• Experience managing large marketing budgets and optimizing ROI.

• Leadership skills with a history of managing cross-functional teams.

• Advanced English; knowledge of additional languages is a plus.

• Desirable: familiarity with cryptocurrency/blockchain technologies and international markets.

What You Will Do:

• Develop and implement a comprehensive marketing strategy to drive growth, enhance customer engagement, and strengthen brand identity across all digital platforms.

• Manage key marketing channels such as social media, SEO, PPC, affiliate marketing, and influencer campaigns while collaborating with the product team to launch and promote new features.

• Analyze performance metrics, set KPIs, and make data-driven decisions to optimize ROI and improve campaign results, while efficiently managing the marketing budget and exploring new growth opportunities.

• Lead and mentor the marketing team, fostering creativity and professional development, and ensuring alignment with the company’s objectives.

• Plan and execute multi-channel campaigns, including email, SMS, and promotional activities, while expanding affiliate networks, building strategic partnerships, and monitoring their performance to maximize traffic and revenue.

Why You Should Join Us:

• Lead a transformative project in the fast-growing crypto casino space.

• Enjoy competitive compensation and the opportunity to work with cutting-edge technologies.

• Collaborate with a talented, diverse team in a culture that values innovation and growth.

• Shape the future of a global iGaming company with a strong focus on professional development and leadership.

• Flexible working environment with access to the latest tools and resources.

Join us today to lead the marketing vision for our Crypto Casino Project and make a lasting impact in the industry! 🚀