Vice President, New Business Development

Description

The Vice President of New Business Development is responsible for opening new business relationships with various national and regional companies.  This individual will research prospective targets, make initial contacts, and gain commitments to become a client of Wiland.  This is a “hunter” sales role. The position requires cold-calling using a variety of communication techniques, use of Solutions-Selling approach, and capability in discerning and overcoming objections.

ESSENTIAL FUNCTIONS

• Create comprehensive account strategies with actionable plans to penetrate top businesses in the Consumer Services vertical.
• Identify, contact, and persuade prospective clients to buy all relevant Wiland products and services.  This entails calling (including “cold” calls) and coordinating ongoing communication with prospective clients. 
• Uncover, incubate, and develop sales leads for direct marketers that are candidates for participation in the Wiland Cooperative Database or for solutions from our non-coop products and services.
• Discern and perceive possible objections of prospective clients quickly, and then clearly and articulately address those concerns in a way that puts the potential client at ease, overcomes objections, and leads the prospect to join the Wiland Cooperative Database or use our non-coop solutions
• Meet with prospective clients in phone conferences, online meetings, and face-to-face to address questions or concerns and persuade such prospects to use Wiland’s products and services. The position requires travel which varies seasonally and could be approximately 50% on an annual basis. In addition to meeting with prospective clients, travel also includes trade shows, conferences, etc. The goal of travel is to establish a positive rapport and build a relationship with potential clients, and continually provide professional, positive exposure to Wiland at all meetings.

Qualifications

EXPERIENCE, EDUCATION & QUALIFICATIONS

• Bachelor’s degree in sales, marketing or other related discipline.  Must be able to produce college transcripts showing minimum 3.0 GPA.
• 5+ years sales experience with demonstrable success in new client acquisition and/or sales.
• 5+ year experience in Direct Marketing industry.
• 3+ years using Salesforce, or a closely related sales force automation system.
• Demonstrated success in selling data, analytics and modeled solutions.
• Working knowledge of marketing campaign management.
• Excellent written and verbal communication skills.

ADDITIONAL DETAILS

• Location: Remote
• Department: New Business Development
• Compensation: Base Salary Range $100,000 - $128,000. Total compensation for this role also includes a variable component that is tied to new account revenue.
• Our benefits include: Medical, Dental and Vision, Flexible Spending Account, Basic and Voluntary Life/AD&D Insurance, Short & Long-Term Disability, 401(k) Retirements Savings Plan with company match, Paid Parental Leave, Flexible Time Off (FTO) and 11 Designated Company Holidays.
• Must be a US citizen or authorized to work in the United States.
• Wiland is an equal opportunity employer.

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