Director Training Coaching Subscriptions Membership Customer Retention

1. Strategic Leadership:
   

   • Develop and implement subscription, membership, and retention strategies to meet or exceed revenue targets.
     

   • Analyze market trends and customer insights to design competitive and appealing membership offerings.
     

2. Customer Retention and Loyalty:
   

   • Create and execute customer retention plans, including loyalty programs, personalized communications, and rewards.
     

   • Monitor and improve key metrics such as churn rate, retention rate, and customer lifetime value.
     

3. Membership and Subscription Growth:
   

   • Drive subscription and membership sales through innovative pricing models, promotions, and bundling strategies.
     

   • Leverage data to identify upsell and cross-sell opportunities within the customer base.
     

4. Cross-Functional Collaboration:
   

   • Partner with Marketing, Sales, Product, and Customer Support teams to deliver seamless customer experiences.
     

   • Coordinate with technology teams to ensure platforms support subscription and retention initiatives effectively.
     

5. Performance Analytics:
   

   • Use advanced analytics to track subscription growth, retention, and engagement.
     

   • Provide actionable insights and recommendations to executive leadership.
     

6. Team Leadership:
   

   • Build and manage a high-performing team focused on subscription management and customer retention.
     

   • Foster a culture of innovation, collaboration, and customer obsession.
     

Qualifications:

• Bachelor’s degree in Marketing, Business Administration, or related field; MBA preferred.
  

• 8+ years of experience in subscriptions, memberships, or customer retention roles, preferably in D2C industries.
  

• Proven track record of driving subscription revenue growth and improving customer retention metrics.
  

• Strong understanding of digital marketing, CRM tools, and customer segmentation strategies.
  

• Analytical mindset with expertise in leveraging data to drive decisions.
  

• Excellent leadership, communication, and interpersonal skills.
  

• Experience in AI-powered mobile apps or CPGs is a plus.
  

Benefits:

• Competitive salary and performance-based bonuses.
  

• Flexible working arrangements (remote or hybrid).
  

• Comprehensive benefits package, including health insurance and retirement plans.
  

• Professional development and growth opportunities.
  

• Vibrant company culture with a focus on innovation and work-life balance.