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Account Based Client Marketing Manager

Remote: 
Full Remote
Contract: 
Experience: 
Mid-level (2-5 years)
Work from: 

Offer summary

Qualifications:

3+ years of B2B client marketing experience, Proven track record in ABM campaigns, Strong analytical skills and strategic thinking, Hands-on experience with web3 products, Exceptional writing and storytelling abilities.

Key responsabilities:

  • Lead marketing engagement for top merchant accounts
  • Identify high-value clients outside current portfolio
  • Collaborate on targeted campaigns with creative team
  • Monitor campaign performance and recommend optimizations
  • Manage relationships with stakeholders and partners
Mercuryo logo
Mercuryo Fintech: Finance + Technology Scaleup https://mercuryo.io/

Job description

At Mercuryo, we're at the forefront of enhancing decentralized finance (DeFi) with innovative payment use cases. Our goal is to redefine the finance experience, making sure everyone can easily access both web3 and traditional financial services. We're building a robust platform that makes dealing with crypto simpler and integrates it seamlessly into the broader financial ecosystem. Our mission is clear: to create a straightforward, user-friendly platform for businesses that are pioneering the next generation of consumer services with crypto.

Since launching in 2018, we've joined forces with web3 giants like MetaMask, Trust Wallet, Ledger, Jupiter, 1inch, PancakeSwap, powering over 200 dynamic products. This collaboration is driving the creation of innovative payment solutions within the web3 industry, involving direct engagements with prominent ecosystems such as Solana Labs, Consensys, and BNB Chain.


Why Mercuryo?

Industry Impact: Make a real difference by contributing to leading web3 projects that onboard millions of users into the new economy.

Innovative Environment: Join a team of over 200 professionals from the most dynamic sectors, including banking, SaaS, and web3, all committed to delivering the best user experience in the industry.

Growth and Learning: With partnerships spanning more than 200 top-tier B2B collaborations and a user base exceeding 7 million, the opportunities for professional growth are vast.

Flexible Culture: Embrace our remote-first policy that values diversity, with team members from over 29 countries, creating an environment where ownership and creativity thrive.


At Mercuryo, we are building a holistic payment platform providing global business
from both fiat and crypto worlds with a wide range of financial services,
accessible through simple integration. We are already trusted by over 200 topnotch businesses such as TrustWallet, MetaMask, Ledger, Bitget, SushiSwap.


About the Role

This role offers unparalleled access to the heart of the crypto and fintech industries. You will work directly with leading companies in the crypto and fintech space, engaging with their leadership teams. Also gain exposure to the fastest-growing companies backed by top-tier VCs. You will build relationships with influential VCs and industry leaders. Drive and define the role, with the potential to significantly impact Mercuryo's growth and the wider crypto ecosystem. And be at the forefront of industry trends and innovations.


Your Role:

  • Lead full-scale marketing engagement and development for Mercuryo's top 20 merchant accounts
  • Identify potential high-value clients outside of the current portfolio
  • Collaborate with the creative team to create targeted campaigns and integrated marketing strategies for client projects
  • Develop marketing service proposals and present them to clients
  • Oversee the execution and delivery of marketing programs, ensuring client expectations are exceeded
  • Monitor campaign performance and provide optimization recommendations to improve effectiveness
  • Manage relationships with key stakeholders, partners, and communities of our merchants
  • Develop unique value propositions and marketing campaigns to increase revenues
  • Track and present campaign results to client teams
  • Manage the ABM (Account-Based Marketing) planning schedule
  • Assist with communication and onboarding for select inbound clients as part of Mercuryo's Ecosystem Program
  • Strengthen partner relationships through merchandise, gifts, events, and speaking engagements
  • Organize and host partner dinners and events


What We're Looking For:

  • You thrive on responsibility and consistently deliver exceptional results
  • 3+ years of experience in B2B client marketing, preferably in web3 or fintech. Additionally, agency experience is highly beneficial
  • Proven track record in developing and executing successful partner marketing and ABM campaigns
  • Strong analytical skills with the ability to interpret data and derive actionable insights
  • Hands-on experience with web3 products is a must
  • Exceptional writing and storytelling abilities across various mediums
  • Proficient in marketing automation tools, CRM/Email marketing
  • A strategic thinker with excellent interpersonal skills and the ability to build relationships with high-value clients
  • Passionate about continuous learning in the rapidly evolving crypto space


Nice to Have:

  • Active (or past) involvement in any leading ecosystem as a contributor


What We Offer:

  • Competitive market rate salary and performance-based incentives
  • 22 days annual leave with an additional 6 company days, plus bank holidays
  • Comprehensive health insurance plans
  • Extensive Benefits program
  • Flexible work schedule and remote work options
  • Professional development and training opportunities
  • Opportunity to shape the initiatives you’re working on
  • Diverse and friendly team
  • We are open-minded to new ideas


Join Us

If you're driven to be a part of the web3 forefront and are keen to leave your mark on this rapidly evolving field, Mercuryo is an excellent choice. Discover our open positions and see how you can contribute to shaping the future



Required profile

Experience

Level of experience: Mid-level (2-5 years)
Industry :
Fintech: Finance + Technology
Spoken language(s):
English
Check out the description to know which languages are mandatory.

Other Skills

  • Relationship Building
  • Analytical Skills
  • Writing
  • Strategic Thinking
  • Social Skills

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