Digital Marketing Manager, ca. Php 60,000/month at OutSta

In this role, you will be responsible for developing and implementing effective online marketing strategies and customer acquisition campaigns. Manage paid and organic campaigns and assist with daily admin tasks. You will be working 40 hours per week during American business hours and get paid weekly.

Responsibilities:

« To conduct keyword research to identify opportunities for content optimization (SEO)

« Utilize analytics tools (e.g., Google Analytics, SEMrush) to track campaign performance, assess KPIs, and make data-driven decisions for continuous improvement

« To oversee and optimize paid advertising efforts across platforms such as Google Ads, Facebook Ads, and Instagram to maximize ROI.
« To monitor and analyze online marketing performance, support the marketing team with administrative duties, including scheduling meetings, managing budgets, and preparing reports.

« To plan and manage client’s organic and paid search campaigns

« To develop simple campaign landing pages

« To create and run retargeting and eblast campaigns

« To manage social media accounts and pages

« To develop and execute email marketing campaigns


Qualification & Experience Requirements:

« Fluent in American English, written and oral
« Experience working in a digital marketing role 2+ years
« Strong background in SEO and paid campaigns
« Proficiency in GoHighLevel CRM
« Knowledge of analytics tool and how to use the insight for optimization
« Knowledge of popular marketing tools: Salesforce, HubSpot, MailChimp.
« Knowledge of popular CMS platforms: WordPress, Wix (desirable)
« Ability to create simple landing pages and perform simple edits on websites
« Good understanding of the American business culture and marketing playfield

Preferred skills:

« Creative, resourceful, and able to innovate
« Willing to work collaboratively with a team and join meetings
« Analytical and able to make data-driven decisions
« Willing to learn and explore marketing trends
« Positive, with a can-do attitude to work
« Agile and aware of competitor best practices