Product Marketing Manager

1. Job Responsibilities:

• Assist in formulating and implementing marketing strategies tailored to product of NodeFlair's client within the web3 industry.
• Execute the go-to-market plan for the US and EU regions.
• Collaborate with various teams including performance, lifecycle, creative, social, and communication, as well as their marketing agency, to devise and execute strategic growth initiatives.
• Develop comprehensive marketing campaigns that enhance the visibility and appeal of the Cere brand across diverse markets.
• Create unique narratives and messaging that continuously evolve based on user feedback, testing, and a thorough understanding of our target audience.
• Monitor and evaluate the impact of marketing efforts on target customers in collaboration with product, benchmarking, legal, compliance, and policy teams.
• Serve as a dedicated advocate for customers, employing creative marketing solutions and problem-solving skills.

2. Job Requirements:

• Previous experience in a consumer-facing product marketing role within the tech sector, preferably in crypto or web3.
• Ability to independently devise innovative marketing strategies.
• Proficiency in simplifying complex concepts to make them easily understandable and relatable.
• Strong interpersonal skills and the ability to collaborate effectively across departments.
• A data-driven approach to decision-making and work execution.
• Proficiency in qualitative analysis and experience with A/B testing.
• Comfortable working in a fast-paced environment with a proactive mindset.
• Excellent communication skills.
• Prior experience within the crypto or web3 industry is desirable.

Mode: Primarily remote