Offer summary

Qualifications:

3+ years of hands-on experience in social media advertising campaigns., Expertise in Meta, Google Ads, and TikTok advertising platforms., Strong analytical skills focused on performance marketing and ROI optimization., Excellent communication skills for effective remote collaboration..

Key responsibilities:

Design and execute advertising campaigns across Meta, Google Ads, and TikTok.

Develop and optimize creative strategies to enhance campaign performance.

Manage advertising budgets to achieve optimal ROI and create performance reports.

Collaborate with team members to align advertising initiatives with the marketing strategy.

Job description

This is a remote position.

Schedule:

20 hours/week minimum Monday to Friday during client business hours 9am to 6pm California time

Client Timezone: Pacific Time (PST/PDT)

Client Overview

Join a thriving pet products company that’s revolutionizing the industry with premium, innovative products! This brand combines stunning visual aesthetics with quality manufacturing to create products that pet owners love. With a strong digital presence and ambitious growth plans, they’re ready to accelerate their market expansion through sophisticated digital marketing strategies.

Job Description

This is an exceptional opportunity to drive digital growth for a premium pet products brand that’s making waves in the industry. As the Social Media Ads Specialist, you’ll have the creative freedom to develop and execute sophisticated advertising strategies across multiple platforms. You’ll work with a remote-first team that values innovation and results, managing campaigns that connect pet owners with premium products. This role offers the perfect blend of creative marketing and data-driven decision making, allowing you to directly impact the company’s growth trajectory.

Responsibilities

Design and execute comprehensive advertising campaigns across Meta, Google Ads, and TikTok platforms
Develop and optimize creative strategies to maximize campaign performance
Manage advertising budgets across multiple platforms to achieve optimal ROI
Create and maintain detailed performance reports with actionable insights
Collaborate with team members to align advertising initiatives with overall marketing strategy
Identify and capitalize on emerging advertising opportunities across platforms
Conduct regular competitive analysis to maintain market advantage
Test and optimize ad creative and targeting strategies

Requirements

3+ years of hands-on experience managing social media advertising campaigns
Demonstrated expertise with Meta, Google Ads, and TikTok advertising platforms
Strong analytical skills with focus on performance marketing and ROI optimization
Experience scaling successful advertising campaigns
Excellent communication skills with ability to work effectively in a remote environment
Reliable high-speed internet connection and professional home office setup
Ability to work minimum 20 hours per week with flexible scheduling
Portfolio of successful advertising campaigns preferred