Offer summary

Qualifications:

Proven experience in digital marketing and social media management., Strong understanding of SEO principles and Google Ads., Proficiency in graphic design and video editing tools., Excellent communication skills in English..

Key responsibilities:

Create and send two email campaigns per month via Mailchimp.

Develop and publish content across Instagram, Facebook, and TikTok, including three posts per week.

Manage Google Ads campaigns with monthly keyword updates and reporting.

Execute a daily Stories strategy across social media platforms.

Job description

This is a remote position.

Job Highlights:

Contract type: Independent Contractor
Schedule: 20 hours/week; Flexible during AWST business hours

Client Timezone: Australian Western Time (Perth)

Scope:

Complete ownership of digital marketing strategy and execution
Direct communication with business owners
Management of all digital marketing channels
Budget responsibility for paid advertising campaigns

Responsibilities:

Create and send two email campaigns per month via Mailchimp

Design promotional materials for two monthly specials, including:·

Facebook banner and square-format static graphics
One animated story format for use on social media

Develop a monthly content plan for social media, including:·

Filming requirements
Trending topics and platform strategy based on current research
Emphasis on minimal speaking, with preference for voice-overs

Produce and publish content across Instagram, Facebook, and TikTok, including:·

Reels, stories, and TikTok posts
Three posts per week, adjusted based on performance and trend research

Execute a daily Stories strategy across platforms, rotating through brand pillars:·

Awareness, education, current specials, reel sharing, and reusing relevant past stories

Manage Google Ads campaigns with:·

Monthly research-driven keyword updates
Elimination of underperforming terms
Monthly reporting with insights and actionable recommendations

Oversee paid social media advertising, focusing on:·

Targeted campaigns to reduce bot engagement and increase conversions

Requirements

Proven experience in digital marketing, particularly in social media management
Strong understanding of SEO principles and Google Ads
Proficiency in graphic design and video editing tools
Experience with content creation and management
Knowledge of digital marketing analytics and reporting
Strong communication skills in English
Ability to work independently with minimal supervision
Experience with beauty/wellness industry preferred

Benefits

Independent Contractor Perks:

Permanent Work from Home
Immediate Hiring
Steady Freelance Job

Please note that since this is a permanent work-from-home position and an “Independent Contractor” arrangement, the candidates must have their own computer and internet connection. They will handle their own benefits and taxes. The professional fees are on hourly rates and the rate depends on your performance in the application process.

ZR_22904_JOB

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