TikTok Influencer & Content Strategist

Description:
Lure Agency is a boutique B2B marketing firm specializing in the hospitality industry, blending data-driven strategies with creative storytelling through their unique "Science and Soul" methodology. Since its founding in 2012, the agency has focused on building lasting relationships and driving revenue for clients such as independent resorts, hotels, and hospitality tech companies. With services including brand strategy, creative conception, marketing execution, and website development, it aims to transform insights into tangible results, ensuring clients witness the fruitful returns of their investments.

Role Overview:
We are looking for a dynamic and experienced TikTok Influencer & Content Strategist to join our team and help drive growth for our clients on TikTok Shop. This role is a hybrid of influencer relationship management and creative strategy, requiring someone who understands what works on TikTok and knows how to manage creator partnerships from start to finish.

The ideal candidate has prior experience working with TikTok Shop, understands the nuances of the platform, and is comfortable working closely with creators to produce engaging, high-converting content.

Key Responsibilities:

Influencer Management:

• Identify and select suitable TikTok Shop creators to consistently represent client products
• Initiate and manage partnerships, including outreach, onboarding, and ongoing relationship management
• Ensure creators are aligned with brand goals and post content on a consistent schedule
• Track performance of influencer content and optimize partnerships over time

Content Strategy & Collaboration:

• Develop creative content ideas for both client-owned channels and creator content
• Collaborate directly with creators to bring content concepts to life
• Provide strategic guidance on what types of content perform well on TikTok Shop
• Stay updated on TikTok trends and platform updates to keep content fresh and relevant

Requirements

• Proven experience in influencer marketing, content strategy, or social media management, preferably on TikTok
• Previous work with TikTok Shop is highly preferred
• Strong communication and relationship-building skills with creators and stakeholders
• Deep understanding of TikTok culture, trends, and what drives engagement and conversions
• Highly organized, self-motivated, and results-driven

Nice to have:

• Experience working with e-commerce brands or social commerce
• Familiarity with TikTok analytics tools and performance tracking

Benefits

• Client Relationship : You will be directly working with the client. This means that you will communicate with the client, provide services, and address any client-related matters independently.
• Payments : All payments for your services will be handled by the client. Elevate and Delegate is not involved in processing your payroll. Your salary will directly go to you. 
• Vacation Leaves and Holidays : While we may have recommendations or guidelines regarding vacation leaves and holidays, the decision is entirely at the discretion of the client. You are expected to align your schedule with the client’s business needs and any specific policies or preferences they may have in this regard. 

Salary : $1300-$1800/month

Timezone: PST