Customer Data Platform Admin and Analyst

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Full Remote
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Offer summary

Qualifications:

Minimum of 5 years of experience with customer data platforms., Hands-on experience managing and configuring the BlueConic platform., Strong understanding of audience segmentation, data analysis, and campaign measurement., Ability to communicate complex technical concepts clearly and effectively..

Key responsabilities:

  • Manage and optimize the BlueConic CDP for reliable performance across the organization.
  • Develop audience analyses and performance reports to support data-driven marketing decisions.
  • Collaborate with marketing and IT teams to translate technical data into actionable strategies.
  • Lead onboarding and training for new users on CDP best practices and functionalities.

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Cella SME http://www.cellainc.com
51 - 200 Employees
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Job description

Location: Stamford, Connecticut

Job Type: Contract

Compensation Range: $60 - 70 per hour

Cella is looking to hire a talented and driven Customer Data Platform (CDP) System Admin/Analyst for a role within the beverage/wine industry. In this pivotal role, you will be instrumental in managing and optimizing the rollout of their BlueConic platform, directly contributing to a transformative, data-powered marketing initiative. This is an exciting opportunity to join a growing, family-run business as it advances its digital marketing capabilities. You will collaborate closely with both marketing and IT teams to activate valuable customer insights, provide crucial support for use case development, and ensure that data is effectively driving impact across our diverse brand portfolio.

Responsibilities:

  • Assume full ownership and management of the BlueConic CDP, ensuring its reliable performance and effective utilization throughout the organization.
  • Develop and deliver insightful audience analyses and comprehensive performance reports to empower marketing teams with data-driven decision-making.
  • Parnter with Data Engineers to translate complex technical data and platform functionalities into clear and actionable marketing strategies.
  • Forge strong partnerships with marketing leaders to provide dedicated support for the development and successful execution of various marketing use cases.
  • Collaborate closely with IT and enterprise data teams to maintain seamless data flows and optimize critical system integrations.
  • Lead the onboarding and training of new users on CDP best practices, core platform functionalities, and the implementation of new features.
  • Serve as a vital link, effectively bridging the gap between overarching marketing objectives and the underlying technical execution.


Qualifications:

Technical Skills & Experience:

  • Possess a minimum of 5 years of demonstrable experience working with customer data platforms.
  • Demonstrate hands-on experience in the management and configuration of the BlueConic platform.
  • Exhibit a strong understanding of audience segmentation methodologies, data analysis techniques, and campaign measurement frameworks.
  • Possess the ability to interpret and effectively act upon data layer structures and tagging implementations.
  • Proven experience working collaboratively and effectively in cross-functional environments encompassing both marketing and IT teams.


Personal & Communication Skills:

  • Demonstrate diplomatic and empathetic interpersonal skills, coupled with a natural inclination for collaboration.
  • Possess the ability to articulate complex technical concepts in a clear, concise, and business-oriented manner.
  • Exhibit a positive, solutions-oriented approach to communication.
  • Display adaptability and comfort in navigating ambiguous situations and evolving priorities.
  • Maintain a respectful and constructive approach when engaging with existing processes and team dynamics.


Skills:

What We're Looking For:

  • Exhibit a forward-thinking mindset with a genuine passion for innovation and leveraging data for strategic advantage.
  • Embrace a collaborative approach to working effectively across diverse teams and disciplines.
  • Demonstrate strong project shepherding and stakeholder engagement abilities.
  • Display comfort and familiarity with the dynamics of a family-run business culture.
  • Possess the ability to communicate effectively and build rapport with stakeholders at all levels, ranging from marketing leads to C-level executives.
  • Engage in regular collaboration with the marketing leads of key brands and project managers.
  • Demonstrate a strong collaboraite spirit and a willingness to find creative solutions and workarounds for marketing partners.
  • Practice a diplomatic and empathetic approach to interpersonal interactions. Have the ability to bridge the gaps beween technical and creative/marketing teams. Effectively translate technical requirements.


If you are a strategic and analytical thinker who excels at transforming audience data into tangible marketing momentum-and you thrive in an environment that bridges the realms of technology and brand strategy-this could be an exceptional opportunity for you.

JOBID: 1087357

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Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com.

Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including health, an incentive and recognition program, and 401K contribution (all benefits are based on eligibility).

This posting is open for thirty (30) days.

Required profile

Experience

Spoken language(s):
English
Check out the description to know which languages are mandatory.

Other Skills

  • Creative Problem Solving
  • Social Skills
  • Adaptability
  • Collaboration
  • Communication

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