Social Media Marketing Specialist - (ZR_22279_JOB)

This is a remote position.

Role Name: Social Media Marketing Specialist - Real Estate

Schedule:

• Flexible within business hours) 20 hours per week, Daly City, CA time
  
• Client Time zone: US-based (PST)
  

Client Overview

Join a forward-thinking real estate professional who is revolutionising their digital presence through strategic social media marketing and innovative content creation. This growing real estate practice offers an exciting opportunity for a creative marketing specialist to take ownership of their entire digital strategy, from social media management to lead generation. You’ll have the autonomy to shape the brand’s online presence while working directly with an established real estate professional in a dynamic market.

Job Description

Take the lead in developing and executing a comprehensive social media and digital marketing strategy for a successful real estate practice. This role combines creative content creation with strategic marketing initiatives, offering the perfect blend of creative freedom and structured growth objectives. You’ll be responsible for crafting engaging social media content, developing property marketing materials, and managing digital assets while contributing to lead generation efforts. This position offers the unique opportunity to see your direct impact on business growth through measurable digital marketing success metrics.

Responsibilities

• Design and execute comprehensive social media strategies across multiple platforms
  
• Create engaging video content that aligns with brand style and current market trends
  
• Develop professional marketing materials including property brochures and digital presentations
  
• Design custom graphics for various marketing needs including email signatures and social media assets
  
• Generate and analyse monthly market trend reports
  
• Produce performance analytics and engagement reports for social media campaigns
  
• Manage and maintain CRM system for lead tracking
  
• Conduct monthly lead generation research focusing on specific market segments
  
• Create and maintain property listing presentations
  
• Support future website development and maintenance initiatives
  

Requirements

• Proven track record in social media management with a strong portfolio showcasing content creation
  
• Demonstrated experience in video editing and graphic design
  
• Professional experience with digital marketing, preferably in the real estate industry
  
• Strong understanding of current social media trends and best practices
  
• Proficiency in CRM systems and lead generation tools
  
• Experience creating marketing materials and presentations
  
• Excellent analytical and reporting capabilities
  
• Strong organizational skills with ability to manage multiple projects
  
• Knowledge of real estate market dynamics preferred
  
• Ability to work independently while maintaining consistent communication
  
• Portfolio of previous work required for consideration
  

Requirements

• Proven track record in social media management with a strong portfolio showcasing content creation
  
• Demonstrated experience in video editing and graphic design
  
• Professional experience with digital marketing, preferably in the real estate industry
  
• Strong understanding of current social media trends and best practices
  
• Proficiency in CRM systems and lead generation tools
  
• Experience creating marketing materials and presentations
  
• Excellent analytical and reporting capabilities
  
• Strong organizational skills with ability to manage multiple projects
  
• Knowledge of real estate market dynamics preferred
  
• Ability to work independently while maintaining consistent communication
  
• Portfolio of previous work required for consideration