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Brand Activation Representative

Remote: 
Full Remote
Contract: 
Work from: 

Offer summary

Qualifications:

Bachelor's Degree required., Entry level to 1+ years of experience in sales or the food/beverage industry., Proficiency in beer industry knowledge and Boston Beer Company product styles is preferred., Strong relationship-building skills with wholesalers and retailers..

Key responsabilities:

  • Execute internal sales objectives and improve account conditions using company systems.
  • Conduct impactful promotions and sampling events in bars, restaurants, grocery, and liquor stores.
  • Educate waitstaff and bartenders to enhance brand awareness and drive sales volume.
  • Build and maintain strong relationships with wholesalers and retailers to grow depletions.

The Boston Beer Company logo
The Boston Beer Company Food & Beverages Large https://www.bostonbeer.com/
1001 - 5000 Employees
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Job description

Job Description

We are looking for a Brand Activation Rep in Butler, PA! This is a Full Time Temporary role for a 12month duration.

The role of the Brand Activation Representative (BAR) is to increase availability and visibility of specific Boston Beer brands at retail to generate depletion growth while supporting our local sales team to add value to our wholesaler and retailer partners.

What You'll Brew:

  • Execute internal sales objectives & improve account conditions using BBC systems and selling process
  • Learn and be proficient in beer industry knowledge, brewing, and BBC product styles
  • Execute impactful promotions for accounts in the On Premise (bars/restaurants) & Off Premise (grocery & liquor stores), sampling events, and festivals
  • Improve conditions and merchandise accounts by building displays, resetting coolers and displaying point of sale items to increase visibility of our brands
  • Conduct waitstaff & bartender education sessions to drive brand awareness and volume in accounts
  • Farm existing business in top on & off premise accounts to grow depletions
  • Build strong relationships with wholesalers and retailers

What Ingredients You'll Bring:

Minimum Qualifications:

  • 4 year Bachelors Degree
  • Entry level to 1+ years sales and/or food/beverage industry

Level: 10

In accordance with pay transparency laws the pay rate for this role if hired is $20 per hour.

Some Perks:

Our people are our most important “ingredient.” We hire the best talent; and we reward, develop, and retain them too.

In addition to generous healthcare on day one, stock purchase plan, 401k and more, Full Time Boston Beer Coworkers have the following perks available*:

  • Tuition reimbursement
  • Fertility/adoption support
  • Free financial coaching
  • Health & wellness program and discounts
  • Professional development & training
  • Free beer!
  • Talk to your recruiter about eligibility

Qualified applicants with arrest or conviction records will be considered for employment in accordance with the Fair Chance Ordinance and the CA Fair Chance Act.

Boston Beer Corporation is an equal opportunity employer and is committed to a diverse workforce. In order to help ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veteran’s Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants who wish to request accommodation in the job application process can contact jobs@bostonbeer.com for assistance.

Required profile

Experience

Industry :
Food & Beverages
Spoken language(s):
English
Check out the description to know which languages are mandatory.

Other Skills

  • Time Management
  • Teamwork
  • Problem Solving

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