Director of Global Product Launches

Company Description

Sterilex is a leading innovator in developing and delivering advanced antimicrobial and biofilm control solutions. With a strong foundation in science and a commitment to protecting public health, Sterilex provides cutting-edge products designed to address some of the most challenging microbial contamination issues in industries such as food processing, animal health, water treatment, and more. Our proprietary technologies effectively eliminate harmful pathogens and biofilm, ensuring safer environments for both humans and animals.

As a fast-growing company, Sterilex fosters a dynamic, collaborative culture where scientific excellence and customer-focused innovation drive everything we do. With a history of success in highly regulated markets, we are now poised for further international expansion and are looking for a strategic leader to help lead this next phase of growth.

Position Description 

We are offering an exciting opportunity as a Global New Product Launch Leader ideal for a strong leader looking to leverage their strategic consulting expertise in a high-impact, entrepreneurial environment. In this role, you will drive global market entry strategies, identify key growth opportunities, and be part of a senior leadership team to influence and deliver Sterilex’s global trajectory. This is a unique opportunity to apply your analytical skills, strategic thinking, and business acumen to directly deliver results working with colleagues in a rapidly expanding company making a real difference in public health and safety worldwide. 

Responsibilities

· Drive New Product Launch Efforts

Coordinate cross functional resources to develop and execute commercialization of new products. Lead trialing of new products coordinating with R&D and commercial teams in market, synthesizing field data to develop commercialization plans for implementation by cross functional partners. 

· Develop New Product Go-to-Market Strategies

Collaborate with marketing and sales teams to develop and execute go-to-market strategies for new products and services, ensuring alignment with customer needs and market demand.

· Create and Refine Value Proposition Strategy for New Products

Lead the creation of value proposition for new products and confirm based on market and competitive dynamics.

· Identify Growth Opportunities for the Business

Leverage data and market insights to develop data based opportunities to grow the business and expand TAM through new products, sectors, geographies, and label claims.. Coordinate with cross functional partners to ideate options and develop business cases to address.  

· Formulate Pricing, Profitability Strategies, and prepare NPV Analysis for new products

Utilize analytical tools and market insights to develop pricing plans that optimize margins while remaining competitive, ensuring profitability across diverse markets.

· Lead M&A Integration Activities

Serve as cross function lead for integration planning and efforts for M&A opportunities, as available. 

· Track and Report Key Business Metrics and Develop appropriate processes.

Monitor global business performance using key metrics and KPIs, providing regular updates to executive leadership and recommending course corrections as needed. Develop processes for small and growing business to operate more efficiently. 

· Collaborate with Cross-Functional Teams

Work closely with R&D, product management, marketing, and sales teams to ensure alignment of business objectives, innovation initiatives, and market expansion plans.

· Act as Sounding Board for CEO and CFO

Serve as a strategic advisor to the CEO and CFO, providing insights and recommendations on key business development initiatives, market opportunities, and growth strategies.

  Must Have

Bachelor’s degree in business, Marketing, or related field; MBA preferred.

• 5+ years of experience in business development, ideally in chemicals or F&B industries.

• Proven experience in international markets (US, Europe, and Latin America) and successful product launches.

• Proven ability to achieve business objectives in small business and/or start ups. 

• Ability to thrive and deliver in a fast-paced, entrepreneurial environment , including managing ambiguity

• Enjoys wearing multiple hats leading at both a strategic and tactical level

• Strong problem solving skills with solution focused mentality 

• Collaborative approach with ability to influence and secure buy in across all levels and functions 

• Knowledge of project management processes and systems for product launch

Nice to Have:

• Strong understanding of B2B and channel partner strategies 

• Experience in integrating new businesses or products

• Experience in regulated industry 

• Responsibility for product price strategy and/or product life cycle

• Experience in private equity backed businesses