Growth Marketing Specialist

About us

We are a leading SaaS company operating in the dynamic cybersecurity space. Our mission is to protect people’s money and sensitive online data through technology. We currently serve millions of end-users and are growing usage at 110% yoy. Our current technology is a state-of-the-art, cloud-based multi-factor authentication and fraud prevention software. We are trusted by tier 1 banks and fintechs, such as Rothschild & Co, Barclays, Santander, and Viva. To learn more about our innovative solutions and team, visit us at www.futurae.com

Your mission

As our Growth Marketing Specialist, you will play a key role in driving our business growth by developing and executing data-driven marketing strategies aimed at customer acquisition, retention, and revenue growth. Your primary responsibilities will include generating high-quality leads, nurturing them through automated workflows, and optimizing conversion rates across various channels.

Main Responsibilities

• Manage and implement marketing automation workflows for lead nurturing, ensuring timely engagement with prospects.
• Analyze customer touchpoints (websites, landing pages, forms, etc.) to improve user experience and increase conversion rates (CRO).
• Design and execute ABM (Account-Based Marketing) strategies to engage high-value accounts and convert them into customers.
• Develop, execute, and optimize campaigns across various marketing channels in collaboration with the broader Marketing team to generate high-quality leads.
• Establish and refine analytics via tools to measure performance, track KPIs, and provide actionable insights.
• Partner with external teams to implement and manage ad-hoc PPC campaigns.
• Coordinate with the broader Marketing and Business teams to ensure that growth strategies are aligned with the overall business and marketing objectives, ensuring coherence and maximizing impact across all initiatives.

Requirements

• 5+ years of experience in growth marketing or a closely related field, preferably within the B2B SaaS sector.
• Proven track record of driving lead generation and customer acquisition through targeted marketing strategies across multiple channels.
• Entrepreneurial mindset with a hands-on approach, driven to apply a wide range of expertise to achieve maximum output and business impact.
• Advanced proficiency in marketing automation platforms (e.g., HubSpot, Marketo, ActiveCampaign).
• Expertise in conversion rate optimization (CRO) and lead nurturing strategies.
• Experience with Account-Based Marketing (ABM) and multi-channel lead generation.
• Ability to manage PPC campaigns and understand paid advertising platforms.
• Strong knowledge of data analysis and performance metrics, using tools like Google Analytics, CRM platforms, and Excel to derive insights and improve strategies.
• Bachelor’s degree in Marketing, Business, or a related field is preferred.

Benefits

• Join a young, international, and fast-growing cybersecurity company with experienced industry leaders and PhD graduates from top-tier worldwide universities.
• Be part of our friendly, knowledge-sharing, entrepreneurial culture with a flat hierarchy.
• Receive a yearly personal learning & development budget.
• Apple Laptop and equipment for work purposes.
• Annual allowance for home-office equipment.
• Ability to work remotely. (European time zones only)

Futurae is an Equal Opportunity employer. All applicants will be considered without regard for race, color, national origin, ethnicity, gender, disability, sexual orientation, gender identity, or religion. 

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